Social Media Marketing: Red Mountain (Allstate) and Bluff Park Ice Cream Shoppe
When we were first contacted by Brian Campbell with Red Mountain Insurance Agency, the Allstate branch in Homewood, we were immediately excited. He had a great idea to brand himself with the surrounding communities. His idea was a little Guy Fieri on Diners, Drive-ins and Dives, with maybe not as much swagger. ha! He wanted to be able to share these videos on his social media accounts, always with a contest attached, plus YouTube, email marketing, etc. Brian is genuine. You can't fake that on camera so he does make our job a little easier.
Our first episode features Bluff Park Ice Cream Shoppe in Hoover, AL. Brian sits down and basically interviews the owner, David Hare, about his passions, his business and why he loves ice cream so much.