Video Marketing: Hwy 55 Burger Eating Contest
This is our 2nd year to cover the World Hamburger Eating Championship. It's unlike anything you can ever imagine. BUT it is great press for our client, Hwy 55 Burgers & Fries. People come from all over the world to be a part of this contest. Most of the contestants have their own YouTube channels focusing on eating contests.
For this project, not only did we edit together a fun event video for the client to use with social media marketing, but we also sent a few clips to the news stations that were unable to cover the event. We feel if you hand someone a pretty package, they are going to open it and use it. So even though the news stations might not have had a crew available, they were still able to run the story.